Topics and research
The number of articles per period, research depth, length range, and any interviews with you.
Website add-ons
Regular articles
Keep answering your customers' questions after your three launch articles. We agree how many articles to create, when you review them, and when they are published.
Useful answers, connected to your business
An article can explain a service, answer a common question, or help a customer prepare for a conversation with you. Links to related website pages help readers take the next step.
Clear, attributed answers also give search engines and AI tools useful material to work with. Search positions, traffic, and AI citations are not guaranteed.
An agreed publishing plan
Each article focuses on a question, with facts checked by a person and clear author or company attribution. You approve the wording before publication.
Images and review
The image allowance, how you review each article, the revision allowance, and the approval schedule.
Publication and review of results
Who publishes, search descriptions, links to related pages, and a periodic review of how the articles are performing.
Need another page, too?
Additional service, location, team, portfolio, and resource pages can be scoped alongside your articles. We discuss the purpose of each page and quote the work before it starts.
Quoted for your schedule
Regular articles are an ongoing service quoted after a call. Your quote sets the article count, schedule, review allowance, included work, and recurring fee.
The core website service includes three launch articles. Articles after those three are add-ons, separate from your two annual update requests.
Other add-ons
Your next step
