About S & CC Group

We build what others
only advise on.

S & CC Group Inc. is a consulting and content company. We build the systems, ship them, and make them work.

The Founder

David Hall

Founder, S & CC Group Inc. · USMC Staff Sergeant (Ret.) · MBA

Thirteen years in the United States Marine Corps taught me how to get things done under pressure. As a Staff Sergeant, I managed international logistics operations across 156 US consulates, completed a combat deployment to Iraq, coordinated multi-asset fire support as a forward observer, and built high-performing sales teams on recruiting duty.

After the Marines, I moved into the civilian side of the same work. From 2020 to 2023 at Infinity Energy, I executed direct sales while building the company's recruiting engine, establishing repeatable workflows for candidate sourcing, pipeline management, and new hire onboarding. Alongside that, I earned my BBA, then my MBA, and completed specialized training in Artificial Intelligence and Machine Learning. I launched S & CC Group in 2023 with one goal: build systems that produce real results without constant oversight.

Today, S & CC Group operates autonomous AI content systems across multiple channels, powers 14 revenue streams through digital products and affiliate partnerships, and consults with businesses on AI integration, sales systems, and operational efficiency. Military discipline, formal business education, and deep technical understanding of AI. That is what we bring to every engagement.

David Hall, Founder of S & CC Group Inc.
April Hall, CFO, CMO & Creative Director of S & CC Group Inc.
The Team

April Hall

CFO, CMO & Creative Director, S & CC Group Inc.

A daughter of Filipino immigrants, April built her career across healthcare, e-commerce, and organizational development. She spent years in clinical nursing before launching a fashion boutique that hit six figures in first-year revenue and built a substantial social following in her first quarter. She later built an entire division from scratch for a nonprofit and served as Head of Training and Development for a healthcare organization.

That range is what makes her dangerous. She understands operations, finances, brand, and people. A nonprofit recruited her to design their enrollment systems and author the policies governing healthcare delivery. A healthcare company put her in charge of workforce education. Every role expanded because she delivered.

Today, as CFO, CMO, and Creative Director of S & CC Group, April owns the financial strategy, marketing direction, and brand voice of the organization. She brings the discipline of healthcare, the instincts of an entrepreneur, and the creative eye of a brand builder to everything we produce.

April is also an upcoming author under her name April Madlangbayan. Her forthcoming work, Before the Cross and the Flag, explores generational healing through the lens of pre-colonization Filipino culture. The project includes a children's book series, a therapist guidebook, and the Inherited Wound healing framework.

The Company

What S & CC Group is about.

Our Mission

Help businesses integrate AI and build digital systems without the hype. We cut through the noise, find what actually works, and help you implement it. The ROI on this is real when you do it right.

Practical Over Theoretical

We do not deal in abstractions. Every recommendation we make comes with an implementation plan, a timeline, and measurable success criteria. If it does not have a clear path to results, we do not propose it.

Honest About Limitations

AI is not magic. Not every problem needs a machine learning model. Part of our value is telling you what AI cannot do for your business, saving you time and money on solutions that would not work anyway.

Results-Focused

Every engagement has clear success metrics defined before we start. We track progress obsessively and adjust strategy based on real data. Outcomes that matter to your bottom line.

The Team

Small team. Big impact.

We are a lean operation by design. Every person on a project is a senior professional, not a junior analyst learning on your dime. As we grow, this principle stays the same.

01

Senior Talent Only

No outsourcing your project to entry-level staff. When you hire S & CC Group, you get experienced professionals who have done this before.

02

AI-Native Operations

We practice what we preach. Our internal operations run on the same AI tools and automation systems we implement for clients. We are the proof of concept.

03

Remote-First

We serve clients nationwide from a remote-first setup. No expensive office overhead means more value delivered to you per dollar spent.

04

Continuous Learning

AI moves fast. We invest significant time every week staying current on tools, techniques, and industry shifts so our clients always get the latest thinking.

Our Journey

Building in public.

2020 to 2023

Infinity Energy: Sales & Recruiting Systems

Executed direct sales while simultaneously building the company's recruiting engine. Established repeatable workflows for candidate sourcing, pipeline management, and new hire onboarding.

2023

S & CC Group Inc. Founded

Launched with a focus on B2B consulting, sales process development, and business strategy. First clients onboarded within the first month.

2023

Power-Up Energy Engagement

Brought on to build the recruiting infrastructure and sales training systems for a growing solar energy company. Developed onboarding programs, performance frameworks, and scalable hiring processes.

2024

AI & Machine Learning Specialization

Completed advanced coursework in machine learning deployment, building and shipping production ML models to Heroku and AWS SageMaker. Flask apps, CI/CD pipelines, and end-to-end model lifecycle management.

2025

Content Engine Development

Built the proprietary AI content engine: 40+ modules, 43 config files, 7 API integrations. A full autonomous content production pipeline from discovery to distribution across 5 channels with 14 revenue streams.

2025

CAI S&CC Channel Launch

First content channel goes live. AI tools and automation content on YouTube, with a weekly newsletter reaching business owners and operators.

2025

Five-Channel Expansion

Rolling launch of all five S&CC channels: CAI, CFO, CEO, COO, and CHRO. Each serving a distinct audience with expert-level content.

2025

Container Sales Network

Denver Storage Containers goes live. Built and launched 4 additional market sites for Texas, California, Florida, and Tennessee. All 5 sites live, generating leads, and verified in Google Search Console.

2026

Client Portals & Digital Strategy

Launched interactive client portals, delivered comprehensive digital strategy packages, and produced commercial content for multiple engagements. S&CC Academy education platform goes live. 3 active client engagements running simultaneously.

2026

Caliber Brand Builder

Launched Caliber, a strategic brand and business planning tool powered by the BESM framework. Users complete a guided assessment and receive scored Brand DNA, creative directions, a Brand Brief PDF, a full Business Plan PDF, and async market research delivered by email.

2026

The Inherited Wound

April Madlangbayan launches inheritedwound.com, a publishing and digital platform exploring generational healing through the lens of pre-colonization Filipino culture. A forthcoming book series, healing framework, and children's books under the Inherited Wound umbrella.

2026

Scaling Forward

8 live websites, 3 active clients, 40+ engine modules, 19 digital products, 65+ frameworks published. Expanding consulting capacity and building partnerships. The mission stays the same: build systems that produce real results.

Want to work with us?

We are always interested in talking to businesses that want to move faster. Tell us what you are working on and we will tell you exactly how we can help.

Let's Talk